Why are bees seeking me out?

Ok I did what the online articles said, "don't wear cologne or bright colors", well it doesn't work as I was chased again. I have been stung twice in 4 days while on walks with my dog in different ares of town and none of my friends or wife have any problems. I use unscented mens body wash and shampoo. I do not understand this, as they are seeking me out and I am not scared of bees. What am I doing wrong?